Just Your Type

Type, design, writing and other funny stuff

Cast of characters

by | Mar 25, 2014 | Typography

#HashtagsAreAllTheRage.

Oddly, that # character isn’t called a hash—not in America, anyway. We call it the pound sign, or (with pinky raised) the octothorpe. (The geniuses at Bell Laboratories gave that fancy name when they added it to the telephone keypad, because they didn’t know we’d end up pounding on it every time a computer voice commanded, “Please enter your 22-digit identification number, followed by the octothorpe.”) We also sometimes call it the number sign, since it’s one of only two keys on a phone pad that doesn’t have a number on it.

In Europe it is called a hash, probably because they already have a pound sign: £. The name hash has nothing to do with hash—rather it is a distortion of the word hatch, as in cross-hatch. But hatch tag sounds more like a game you’d play on a submarine.

So—I’m glad I could clear all that up. Meet me: I’m a book designer and thus by design, a type nerd. I make sure your print and eBook editions look as good as the big kids.

In my opinion, the most beautiful character is the &. It’s name, ampersand, is a mush of the phrase and, per se. The Latin phrase per se means “by itself.” The ampersand was originally considered the 27th letter of the alphabet, and all by itself it stood for and.

@TheAtSign: you are formally dubbed ampersat, for no better reason than because I just did.

* is named asterisk, from the Greek asterisksos, or “little star.” Isn’t that nice? Much nicer than the descriptive name given by computer geeks: splat. If you call it an “asterick” I’ll throw my expresso in your face. (No, I won’t. Espresso is too dear to throw. But don’t think I didn’t think about it.)

Diacritic is not a battle cry of actors. It is an intriguing subset of letters which have been modified to gain bonus meaning or pronunciation. The letter é, for example, is acute, even though I think è is just as cute.

Å dot over a letter is called an overdot. I wonder why. But when a letter naturally has a dot, like i or j, the dot is called a tittle, a name that makes me titter. There is also a titlo, but as far as I know there is no tit-high. A titlo looks like a lightning bolt: , which should strike me for such adolescent comments.

A double-dot över a letter is called an umlaut. It creates a sound only Germans can pronounce—somewhere between im and um and arm. I once spent the better part of a dinner being coached by a German mother and daughter on how to properly say über. Nothing smarts like seeing in a child’s eyes that she thinks you’re an idiot.

The squiggly hook centered under the letter Ç is called a cedilla, and it modifies the sound of the letter. If the squiggly isn’t centered, it’s a hook right or a hook left.

While most characters are easily typed, diacritics usually require finger-twister key combinations, or even awkward HTML substitutions like ± just to more or less get ±.

Or you can do what most people in the United States do: ignore all of them.

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Who's this guy?

"Mick" is Michael Campbell, a book designer, graphic artist and writer. His humor column, The Dumpster, closes every issue of Food & Spirits Magazine. Author of Are You Going To Eat That?, and the new 2017 book of seventy hilarious all new essays, Of Mice and Me.
A singer songwriter too. New CD My Turn Now is available now!